Heinz, Hellmann’s, Häagen-Dazs… big-name food and drink brands have poured many millions into making sure their products are household names. But as grocery costs soar, we’re ditching brand loyalty and putting our trust in supermarket food and drink products.
Own-brand is of course a brand in itself, but we expect more from these labels than ever. The big retailers have all been working hard to ensure their premium lines, from Tesco Finest and Sainsbury’s Taste the Difference to Waitrose No 1 and Aldi Specially Selected, become known to us as aspirational brands in their own right.
But buying own-brand doesn’t always mean saving money. Because of the expansion of those premium supermarket products, they might actually cost more than a recognisable brand. Waitrose No 1 Greek yoghurt is £5/kg while The Collective is £3.75 for 900g, for example. Taste the Difference feta is £20/kg while Odysea is £17.50/kg.
Yet these examples are hard to find, because supermarkets have the upper hand in pricing their own products as a better value proposition to a comparable brand. And sales have soared as a result.
In April, reported that supermarket own-label products accounted for 52 per cent of all sales, the first time it’s passed the halfway mark. The resurgence began with food price inflation and looks set to stay. UK food prices are on track to be 50 per cent higher by the end of 2026 than mid-2021 prices, according to recent analysis from the Energy and Climate Intelligence Unit (ECIU).

How to be more grateful for daily life in five easy steps
The world feels like a difficult place at the moment, and it can feel very hard sometimes to find things to be thankful for; when we are overwhelmed, we have less capacity to notice and reflect on the good things. Yet, ironically, proactively cultivating gratitude is one of the things that can actually help us feel less stressed.
NHS GP dR RADHA

The science
Research has shown that feeling or expressing thanks can actually alter our brain.
- The balance of neurotransmitters change; more serotonin and dopamine (feel good chemicals) are produced.
- This can be long lasting if we make gratitude a regular habit.
- We also get a decrease in our cortisol (stress hormone) levels which helps lower anxiety.
- Being grateful can strengthen the nerve pathways which triggers positive emotion.
How can we build gratitude?

Change your words
Instead of seeing something as a problem, try to see the opportunities within it.
Our brains are very receptive and what we read or write can alter our emotional system.


Express it
This will not only make you feel good, but you will also get a positive response from others.
How can we build gratitude?
Notice more
Throughout your day, try to notice all the things that are going well; has someone opened a door for you, or smiled?


The basics
By being thankful for the small things every day, we are far more likely to be and stay healthy so that we can enjoy them.
What to do
Gratitude can lead to feelings of optimism, lower our blood pressure, and improve sleep quality.
- Write down what potential good aspects there are to the things you don’t feel like doing, or even what could be worse about it.
- Spend a few minutes writing down three things that you are looking forward to that day, or the good things that have happened to you that day.
- Say thank you to yourself for the things you have achieved, or managed to get through and changed that day.
Sales of battery
electric vehicles hit a record high last year.

Starts at £22,995 for the smaller battery
Available with either a 40kWh battery or a larger 52kWh pack, that offers almost 255 miles, the latest, retro-inspired Renault 5 is both a joy to behold and a hoot to drive.
The interior has been lavished with a level of detail that’s typically reserved for more expensive cars.

A champion of EV efficiency

It offers a remarkable 491 mile range on a single charge from the 85kWh battery.
It is a technological masterclass inside with the ability to option screens that span the entire width of the dashboard, including an optional display for the front passenger.
Priced from £37,400

It’s a lot of money to part with, but this is arguably all the car you will ever need.
The £89,000 Macan is a premium SUV that somehow manages to blend Porsche’s reputation for dynamics and sporty driving with everyday practicality.
The 95kWh batteries can go from 10 to 80 per cent in as little as 21 minutes from the fastest public charging outlets.
With the business class-style six seat configuration costing a staggering £76,995, it is by far the most expensive Kia ever made, but it backs up its financial demands with a suite of genuinely useful and impressive onboard technology.


It’s fast, goes a long way between stops and charges relatively quickly but the interior is bland, the onboard technology is infuriating and the experience is devoid of emotion.
All of its gadgetry can’t disguise the fact that performance is weak, even for a typically zippy EV, the ride is fussy at slower speeds and it’s not in the least bit enjoyable to drive on a country road.

- While good value (prices start at £17,935) for the 200-mile max range, there are more interesting options from Hyundai, Citroen and Renault for similar money.

The kitchen gadgets under £25

Victorinox paring knife
It’s comfortable to hold, with a point sharp enough for scoring pastry.
ProCook cast iron pan
For unbeatable searing and heat-retention, cast iron is the top choice.


Tesco chopping board
Priced at just £22, I’ve yet to find another board that matches it for sheer value and quality.
The kitchen gadgets under £25
Pyrex jug
It is the perfect vessel for blending smooth sauces, melting butter, or warming stock. It won’t stain like plastic and the red measurements never fade.


Salter scales
“I’ve had my slim little set of Salter Disc Scales for over a decade, and I’m delighted to see they are still made to exactly the same reliable design today.”
Microplane grater
It uses photo-etched stainless steel teeth that stay razor-sharp for a decade, something the lookalike copycats simply can’t match.
Braun hand-held blender
It’s an essential for everything from making velvety soup to getting the lumps out of white sauce.
Bodum cafetiere
As well as delivering great results, cafetieres are easy to clean and there’s no ongoing filter paper costs or pod recycling to deal with.
The kitchen gadgets under £25
Oxo peeler
What truly sets it apart is the chunky, rubberised handle that absorbs pressure and stays completely non-slip, even if your hands are wet. It is inexpensive and incredibly durable.


Falcon pie dish
Made by fusing porcelain onto heavy-gauge steel for smooth durability, it is dishwasher, freezer, hob, air-fryer and oven-safe.
The golden rules for a happy, secure relationship
Psychiatrist and neuroscientist Dr Amir Levine, author of bestselling book , explains why we behave the way we do in love.

Golden rules for happy relationships
Start with your own behaviours
The foundation of a secure, connected life is being what I call CARRP: that means being consistent, available, responsive, reliable and predictable. All of these qualities can be enacted in small gestures every day.


Express your needs
People need consistency and connection to feel safe. This is not, ‘You hurt my feelings by never replying to me’, it’s more ‘this is the kind of contact that helps me feel secure’.
Golden rules for happy relationships

The appendix ‘inflammation’ rule
If a relationship repeatedly inflames your nervous system, you need to disengage and deprioritise it.
Lean on community
You don’t need hundreds of friends. You need people and places that regularly remind you that you belong.


Stop blaming childhood
Humans are much more complicated than: ‘this happened to you, therefore you are doomed to be anxious’.

Reach for a
secure script
When something unsettles you in a relationship, your first reaction is not always the most accurate one.
If you’re anxious, your brain may jump very quickly to: ‘this is the beginning of the end’. If you’re avoidant, your brain may say: ‘this person wants too much from me, I need to get away’. So one very practical thing you can always do is pause and ask: ‘What would a secure person do here?’
Loneliness elsewhere
When people talk about loneliness, they often assume it means you don’t have enough people in your life. But you can be surrounded by people and still feel lonely if those relationships leave you feeling excluded, ignored or disconnected.

What to do
- Build a community that works for your temperament and gives you regular, reliable moments of connection.
- You can still be kind to people while not treating them as someone who belongs in your inner circle.
- Explain what you need. Sometimes people simply don’t realise how you are experiencing them.
- Check in with people: does this person actually feel that I’m reliable? Do they experience me as predictable? That’s the only way that you can start to become more secure.

Do some foods leave
you feeling hungry rather than satiated? Experts say there are…
Foods that leave you hungrier
A bowl of cereal and glass of orange juice
More refined cereals are digested quickly, and fruit juice, whilst one of your five-a-day, contains less fibre than whole fruit. This might mean you find yourself hungry again within 1-2 hours of eating this breakfast.


Swap the orange juice for a whole orange, the cereal for oats and milk or serve it with Greek yoghurt or a boiled egg. This would increase the fibre and protein content; two nutrients strongly linked with fullness.
Foods that leave you hungrier

These pastries are made primarily from refined flour and butter, and are relatively low in protein and fibre.
Toast and jam


Shop-bought packs can contain a lot of white rice, which is digested quickly, and the protein content is often modest.
Foods that leave you hungrier

Vegetable soup
On its own, it is often very low in protein and calories, so hunger can return quickly.
Unless it’s loaded with veggies, it’s probably pretty low in fibre.


Liquids are generally less filling as they require little chewing which may not trigger satiety signals.
Foods that leave you hungrier

Snack bars
They are ideal for a quick pick-me-up, but if reducing hunger is what you’re after, it’d be better to swap it out.
Low-fat yoghurt
A full-fat plain Greek yoghurt with berries and seeds tends to be much more filling due to the protein, fat and fibre.


On an empty stomach, it can actually increase your appetite.
What to eat instead
Instead of thinking about avoiding foods, think about what you can add to them.
- Add beans, lentils or shredded chicken to your vegetable soup and pasta.
- Thicken your smoothies with Greek yoghurt, chia seeds and oats.
- Apple slices with peanut butter, yogurt with berries and hummus with oat biscuits are better snack options than a pre-made snack bar.
- Have alcohol alongside a balanced meal containing protein and fibre.
How to age well
without pain
Will Harlow, a physiotherapist
for the over-50s and author of Independence for Life, shares
the key signs you’re ageing
badly – and what to do about it.

How to know
Ageing well is maintaining the ability to do what you want you want for as long as you want without needing help. Everyone is talking about longevity but what’s the point in living longer if the last decade is painful and you’re [totally] reliant on people?”

The signs to look out for

- The most obvious early warning sign of bad ageing is pain says Harlow.
- Another is losing confidence in doing daily tasks, which can quickly lead to a lack of independence.
- One call Harlow often receives is people calling after having a fall and struggling to get up.
How to age without pain

Not just stopping
When people retire, they often put their feet up and stop. Your body really is use it or lose it.
Throughout our entire lives, Harlow says we need between seven and nine hours of sleep.


Social isolation
The lack of connection can increase the risk of premature death by
as much as 29 per cent.
Strength training
It really is the proxy for
overall independence.
The more muscle mass you have, the less chance of heart disease, diabetes, falls and even anxiety, depression and dementia.

The brain can be linked to muscle mass too, Harlow says. It’s not just about being able to lift things. It gives you more energy, better sleep and you’ll look and feel better.
How to age without pain
Daily habits
Do short bursts of exercise, between 30 and 60 seconds, in otherwise dead time during the day.


Stretch in bed
Take joints through a full range of motion for five minutes to loosen it before getting up.
Don’t crash diet

How to age without pain

Harlow advises 1.6 grams per kilogram of body weight to stop muscle loss alongside resistance training.
Don’t wait
Harlow finds that many patients put off making a change to their lifestyle until their lives are consumed by pain.


For most people, it’s about reducing the number of times per week you’re exercising, not reducing intensity.
The three ageing tests to do
- Lie completely flat on the floor and get back up to a standing position using any technique. This should take less than 10 seconds.
See how many times you can sit on the chair and stand back up again in 30 seconds. Men should be aiming for more than 14 times and women 12.
The single-leg stand, which involves standing on one leg and balancing for 10 seconds. Everyone should be able to do that and for those under 65, Harlow asks them to do it with their eyes closed.
Despite the job market hiring fewer entry-level roles, employers are still looking for grads…
But you should be prepared to keep an open mind.
We’ve compiled the sectors hiring graduate roles, what degree is required, and what they pay.

The degrees to choose for a career
Hiring in the UK could
finally be on the up
47%
of employers offered entry-level
positions from July.
That is up nearly 15 per cent from the same period last year.
700,000
But graduate unemployment rose to six per cent in 2025 and 700,000 jobless graduates were claiming benefits.
Finance and insurance
- Around 42 per cent of UK finance and insurance employers say they will be open to graduate roles this summer.
- Business loan company Portman Finance Group has taken on 50 graduates over the past four years.

Portman graduates start on £36,000 for the two-year programme and the education you need to apply is a minimum “ABB” of A-levels, and a 2:1 or above university degree. But not in a specific subject.

Trade and logistics
What makes it particularly rewarding is that there’s always something to learn.
Nearly half (47 per cent) of trade and logistics companies will be giving graduates a go this year.
Salaries start at £30,000 with an uncapped bonus, rising to £50,000 plus a company car as a senior account partner.
Public sector, health
and social services
46 per cent of public sector, health and social services organisations are also ready to take graduates, according to a survey by Manpower.

- For example, Police Now runs a graduate programme into policing. They recruit graduates from any degree field, as long as they achieve a 2:2 or above. Starting salaries range from £31,164 to £42,210 depending on location and rising each year.
Can we treat guests without blowing our budget?
According to Waitrose, a dinner party revival is underway led by younger people trying to reduce the cost of getting together.

Always have bread
People will feast on the
ELLA RISBRIDGER, AUTHOR OF THE KITCHEN BOOK – GOOD FOOD FOR EVERY DAY
bread, and then need less fish/steak/expensive whatever. All small plates restaurants know this: this is why the first thing on the menu is always artisan bread and butter.

Use vegetables as centrepieces


Add pantry items
Graham’s recipes include a braised cabbage with a preserved lemon sauce, a roast cauliflower with saffron, and harrisa roast carrots with mango labneh.
How to host on a budget

Improve the everyday
Guests will always appreciate a stellar interpretation of the ordinary. Think lasagna or curry.
Cooking dinner for your guests is spoiling them – you’re being generous with your time, your effort, and your home. So don’t feel the need to go overboard elsewhere.


Ask for help
Ask friends to bring a contribution, be it a nibble or a pudding.
Big platter energy
[Presentation] can be the key to elevating something . Spaghetti and tomato sauce suddenly looks like a feast when tumbled on a lovely big plate, dressed with olive oil and parmesan and placed in the middle of the table.
Food writer and editor Eleanor Steafel

How to host on a budget
Taco party
Have one expensive filling, like shredded chicken, and two cheaper options, like refried beans, says Ella Risbridger.


Shop-bought ice cream is so easily zhuzhed up with the help of handy toppings, says Eleanor Steafel.
I’ve never had any shame in using an own-brand product in my kitchen, but in recent years the supermarkets are really doing the work for me, creating hundreds of new lines that deliver on quality, taste and value.
The premium lines are seeing by far the biggest growth, but there’s the odd gem to be found among the cheaper ranges, too.
Here are some of my favourites.
Best for: eggs, veg, chocolate and cheddar
Sainsbury’s interim results reveal a growth in grocery sales of 2.9 per cent (to £13.2bn) but Taste the Difference sales are growing at twice this rate, up 6 per cent.
I have a lot of love for Sainsbury’s products across the Taste the Difference line, from fresh to store cupboard to the ever-expanding ready-meal range, which last year launched its premium Taste the Difference “Discovery” products, offering a meal deal for two people for £15 (Nectar price).
I always pick up the Free Range Golden Yolk eggs (£2.75 for six), Vittoria cherry vine tomatoes (£2.45/250g) and Barber’s mature cheddar (£11.29/kg). The jarred pesto is a really decent buy, too (£2.20/190g).
If you think spuds are all the same, please give the Anya potatoes a try. These are thin, somewhat nobbly, nutty-tasting superior spuds. Give them a quick scrub and roast in oil and sea salt.
I’ve long been a fan of the Taste the Difference vanilla and chocolate ice creams, but my recent find is the new range of Discovery chocolate bars, a steal at £2.85/100g, with a 70% bar from the Dominican Republic, 80% from Bolivia and a 90% bar from Uganda.
I don’t buy much from its cheaper Stamford Street range, but if you are looking for tinned goods to cook with, such as tomatoes (43p) or frozen mixed veg (99p/kg), these are handy staples to bring down the cost of your total shop.
If you’ve any change, for £12.50, Taste the Difference Crémant de Loire is a really indulgent-feeling fizz.
Best for: meat, ready meals, cheese and croissants
Waitrose is also leaning hard on the popularity of its own-brand products to drive business. Last month it announced a £20m investment in cutting prices, dropping the cost of over 370 products by an average of 11 per cent. Meanwhile, it continues to launch scores of new own-brand lines, 570 in the first half of the 2026/27 financial year, alongside a sales increase of 15 per cent for its premium No 1 range.
This is supposed to lure shoppers like me, once a die-hard Waitrose consumer but now counting my pennies in Aldi, back in store. Is it working? Yes and no. The problem is that once I find myself among Waitrose’s calm and clean aisles, I also find myself filling my trolley with its many delicious premium lines, which are too hard to leave behind.
The No 1 croissants (£2.50 for two) are my top pick across all supermarket packaged (not fresh bakery) croissants and I really love the pains aux raisins, too (£2.75 for two). These are the pastries I’m serving to guests when no one can be bothered to leave the house on a weekend morning.
The sausages are exemplary. Such bangers! There’s a strong range to choose from, including Cumberland, Lincolnshire and wild garlic, but I most often buy the plain pork sausages, so versatile and tasty (£5.30/400g).
The No 1 pizzas are my absolute favourites on supermarket shelves. My top picks are mushroom and truffle or smoky five cheese at £6.75 full price, but down to £5.40 until 27 October.
Waitrose is also the supermarket I turn to if I want to cook a weekend joint at the last minute. The other week, I picked up its free-range pork boneless leg crackling joint (£11.88/kg) and had a full roast on the table with 10 minutes prep. While it cooked, I enjoyed my first fire of the season. I also tend to trust its Essential range more than I would some other big names, from frozen chicken goujons (£4/625g) to the slower-reared, higher welfare chicken thighs (£10/kg).
Lastly, while I usually cook from scratch, I’m bowled over by the new ready-meal line from Rick Stein. From the monkfish and whiting curry to fish pie and hake en papillote, as well as sardines and mussels, these are beautifully prepared dishes with no unexpected additives. They have 20 per cent off at the moment but will cost from £6.50 to £16.
Best for: freezer aisle, high-end meat, crisps and snacks
M&S is coming for us from all sides, reducing prices on everyday items at pace, dreaming up trending sweet products and expanding its fresh range.
This year alone it has doubled its freezer range, dropped the price of organic products and added over 80 meat and fish products in a bid to help families think of it as the best choice for a weekly shop rather than dropping in for this and that.
This is borne out by the own-brand products I tend to buy, from frozen salmon fillets (£9.50 for 4) to chicken nuggets (£8/kg) and ketchup, a steal at 95p for 495g, which is under £2 a kilo compared to Heinz, regularly over £5.
While M&S is of course predominantly “own brand”, it also has standalone food lines under the M&S umbrella, such as M&S Collection. From this line, I highly recommend the giant butter beans and chickpeas (£2.50/490g), Aberdeen Angus Gold steaks (£16.78/329g for the sirloin), the dried pasta and the ready-to-eat pasta bowls for one.
It feels criminal to only have the space to mention a few products, but my favourite crisps, the Spanish-made extra-virgin olive oil crisps, £3.90, are now available in a lobster flavour for Christmas. Run, don’t walk, to bag your packet.
Best for: Extra-virgin olive oil, cheese, wine
When you’re looking for great value, Aldi’s Specially Selected range delivers time and again. I pick up the extra-virgin olive oil whenever I spy it in store (£5.19/500ml) as well as the British rapeseed oil (£2.49/500ml), a great value oil for roasting veg. I also regularly buy the Parmigiano Reggiano (£3.29/170g), a PDO product like the olive oil, which shows it is authentic.
Other Specially Selected regulars in my trolley are Camembert (£2.55), maple syrup (£3.99/250ml), piccolato tomatoes (£1.69/220g) and the wholemeal seeded loaf (99p/800g).
It also continues to innovate on the wine front. At the moment, I’m still sticking with summery Rosorange (£9.99) and the £6.49 chicken wine dupe.
Best for: Choice
While I’m not a weekly Tesco shopper, Britain’s biggest supermarket definitely doesn’t need my business. In fact, if Tesco Finest were considered a brand in its own right, and included in ’s annual Britain’s Biggest Brands report, it would knock Cadbury’s off the top spot.
All the big retailers are constantly innovating but Tesco seems to surprise me the most. New to its Finest range recently, for example, are fish products including king scallops (£10/220g), halibut (£12.50/220g) and sea bass (£12.50/220g). The Marine Conservation Society’s latest Good Fish Guide ratings recommend cutting back on overfished species and suggest sea bass as a good swap for cod.
If I had to choose which supermarket I like best for its own-brand products, I’d find myself torn between Sainsbury’s and Waitrose. Waitrose is the more expensive supermarket overall, but I am most reassured by the quality of its budget line, Essential Waitrose, from bananas to eggs to the plain salted tortilla chips, a firm favourite of mine at just £1.10/200g.
But while Waitrose is my favourite, you’re more likely to find me in Aldi.







